Goodbye Holiday Park – Welcome Plopsaland Deutschland!

June 27, 2025
Plopsaland Deutschland
Source: Plopsaland Deutschland

Tomorrow’s the Day: Holiday Park Becomes Plopsaland Deutschland!
What’s behind the name change and what does it mean for the park? We’ve got the full story!

What is Plopsa?

Holiday Park first opened its gates in 1971 in Haßloch, in the southern part of Rhineland-Palatinate. In November 2010, the family-run amusement park was sold to Belgian media company Studio 100 and its theme park subsidiary Plopsa. Under the Plopsa brand, Studio 100 operates several amusement parks across Europe featuring popular children’s licenses like Vicky the Viking, Maya the Bee, and Heidi. Since the acquisition, over €50 million have been invested in the park. New attractions such as Majaland (2011/2012), the launch coaster Sky Scream (2014), the Holiday Indoor hall (2018), and the Wickieland (2021) have all been added.


Why is Holiday Park becoming Plopsaland?

In response to mixed public reactions to the renaming, Holiday Park posted a video on Instagram featuring Bernd Beitz, Managing Director of Plopsa Germany, explaining the reasoning behind the change:

Unser neuer Name Plopsaland Deutschland beinhaltet drei wichtige Bestandteile. Zum einen das Wort Plopsa signalisiert die Zugehörigkeit zur Plopsa-Gruppe. Das Wort Land zeigt viel mehr Magie als unser alter Name Park. Und das Wort Deutschland signalisiert, dass wir den regionalen Charakter erhalten werden und weiterhin ein eigenständiger Park sein werden.


“Our new name Plopsaland Deutschland contains three key elements. First, the word Plopsa signals our affiliation with the Plopsa group. Second, the word Land evokes more magic than our previous name Park. And third, Deutschland shows that we’re keeping our regional character and will remain a park with its own identity.”


What will change?

Plopsa has big plans for the future of the newly named Plopsaland. Last year, a masterplan with a budget of €80 million was unveiled: “Ein großer Wasserpark, mehrere neue Themenbereiche, neue Kinderhelden und Attraktionen erwarten die Gäste in den nächsten Jahren. Zudem wird das aktuelle Angebot im Park weiter aufgewertet und in die Infrastruktur investiert.”


“A large water park, several new themed areas, beloved children’s characters and attractions will be added in the coming years. On top of that, the current offerings will be upgraded and investments will be made in infrastructure.”

New Attractions in 2025

  • Blinky Bill themed area with several new family rides (Grand Opening)
  • New dark ride “The Smurfs Adventure” (Grand Opening)
  • New family coaster “100% Wolf” (Opening Fall 2025)

New Shows in 2025

  • Maya the Bee Show – The Ball of the Bee Queen
  • The Smurfs Show
  • Plopsa Festival Parade

More to Come

  • New indoor water park “Plopsaqua” in Haßloch (opening from 2028)
  • Tomorrowland-themed coaster (?)
  • Quality upgrades for food & retail

Grand Opening of Plopsaland Deutschland

The big moment arrives the day after tomorrow, on June 28, when the park officially reopens under its new name: Plopsaland Deutschland. To celebrate the start of this new chapter, a full-day Grand Opening event will take place – with world premieres, parades, live shows, music acts, and a spectacular fireworks finale.

Here’s a quick overview of the main program:

TimeWhat?Where?
9:30 AMOpening of
Plopsaland Deutschland
Main Entrance
10:20 AMShow Premiere: “Der magische Schlüssel zum Plopsaland”Fountain Plaza
11:30 AMOpening of
Blinky Bill themed area
Greenville Town
(next to GeForce)
1:15 PMOpening of
Die Schlümpfe Abenteuer
Fountain Plaza
4:00 PMPremiere of the
Plopsa Festival Parade
Along the Parade Route
5:45 PMPremiere of
Plopsa Festival Finale
Fountain Plaza
9:15 PMLive Act: GlockenbachFountain Plaza
10:45 PMGrand Fireworks FinaleFountain Plaza

For more showtimes and details, visit the official park website: www.plopsa.com/de/plopsaland-deutschland/


Images: Plopsa

Looking for inspiration for your next amusement park adventure? Check out our web app: https://themeparkgenius.app/de/

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